a:1:{s:4:"row1";a:2:{s:4:"type";s:4:"full";s:7:"columns";a:1:{s:4:"col1";a:2:{s:4:"grid";i:12;s:7:"widgets";a:1:{s:4:"wid1";a:4:{s:4:"type";s:4:"text";s:5:"label";s:0:"";s:7:"default";i:0;s:7:"content";s:256:"<div>Allegro Feather Ice Inserts-4 pack</div><div><br></div>Freezes like ice, but stays cold up to three times as long. Reusable packs deliver a constant level of cold. Lightweight. The pliable powder conforms to your body when frozen. Non-toxic. 4/pkg.";}}}}}}